Video Production Costs
How much does video production cost?
Every video we produce is tailored to the needs of the project and the client. That’s why we don’t offer set packages or off-the-shelf pricing — instead, we provide clear, itemised quotes based on your brief, goals, and delivery requirements.
We encourage all prospective clients to send us a short written brief as the first step. This helps us understand what you're aiming to achieve, what kind of content you need, and how best we can deliver it.
What Affects the Cost?
Most video production projects are structured into three key phases:
- Pre-Production – planning and preparation
- Production – the actual filming and capturing of content
- Post-Production – editing, graphics, voiceover, and final delivery
Within these stages, various factors influence the overall cost. Here's an overview of the elements that may be included.
Pre-Production
Planning is essential for a smooth, successful production. Pre-production costs may cover:
- Creative development and scripting
- Shot lists and filming schedules
- Talent casting or presenter sourcing
- Location planning or permissions
- Risk assessments and logistics
- Technical planning for kit and crew
We also offer scriptwriting and content planning support, especially for public-facing or structured internal content.
Production
Filming setups range from a simple one-camera shoot to multi-crew days with presenters, drones, or custom lighting setups.
Costs depend on:
- Crew size and roles (e.g. lighting camera operator, sound recordist, director)
- Equipment used (e.g. PTZ cameras, Sony FX series cameras, gimbals)
- Additional filming needs (e.g. aerial video, licensed locations, accessibility considerations)
- Duration on site (standard days are up to 10 hours including breaks and travel)
Overtime is charged at time-and-a-half (1.5T) for 10–12 hours and double time (2T) beyond 12 hours. We require a minimum 11-hour break between multi-day shoots.
Post-Production
Post-production costs are based on:
- Editing time required (including client feedback and revision rounds)
- Use of motion graphics, captions, titles or animation
- Licensing for music, stock footage, or photography
- Voiceover recording and usage (based on type, audience and usage duration)
- Final format delivery (e.g. HD file, SRT captions)
We can also supply subtitled and platform-ready versions for internal comms, social media, or accessibility compliance.
Additional Costs
Depending on the production, we may need to factor in:
- Travel & Mileage: Charged at £0.45 per mile from our base in Lincoln
- Accommodation: Recharged at cost for overnight stays
- Crew Sustenance: Meals provided based on shoot duration
- Permits & Carnets: For shoots requiring filming permits or overseas travel, including ATA Carnet documentation
We aim to be transparent about all additional costs in your quote, with no surprises down the line.
Payment Terms
To make budgeting easier, we operate a three-stage payment schedule:
- 50% Deposit – Required to confirm the booking and secure dates and resources. Non-refundable once confirmed.
- 25% After Filming – Invoiced once the production phase is complete.
- 25% on Final Delivery – Payable on receipt of the completed video.
Unless otherwise agreed, invoices are payable immediately upon issue. If you need to request alternative arrangements, just let us know — we’re happy to be flexible where possible.
Rights & Deliverables
Our quoted price covers the creation and delivery of the agreed final video(s). Unless explicitly stated, raw footage and project files remain our intellectual property. If you require access to rushes or project assets, we can include this in your quote with appropriate licensing and transfer costs.
Summary
There’s no one-size-fits-all when it comes to video production. By starting with a clear brief and discussing your goals and budget openly, we can advise on the most effective use of resources and provide a detailed, accurate quote.
If you have a budget in mind, let us know early on — it helps us shape a realistic, cost-effective proposal.
We’ve built long-term relationships with many of our clients by delivering work that’s reliable, creative, and fit for purpose. If you’d like to talk through your project or get an initial estimate, we’re here to help.
Evidence suggests that businesses using video tend to grow revenue up to 49% faster than those that don’t.
We’d love to work with you on your next project too, so please get in touch to discuss your requirement and submit a brief.
Interested? Find out more about us or get in touch.